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Friday, July 22, 2011

Carl Zeiss Sports Optics and Remington Announce Ultimate Combo Promotion

Press Release:

Chester, VA -- Zeiss and Remington have joined forces for the very first time to offer hunters two legendary brands for the ultimate combination. From August 1 - December 31, 2011, consumers can build their own 'Ultimate Combo' by purchasing both a qualifying Remington rifle and ZEISS riflescope and receive a $150 gift card by mail.

"This partnership between two iconic brands is an all-around win for the industry, our companies and the consumer," said Michael A. Jensen, Vice President of Sales and Marketing for Carl Zeiss Sports Optics. "Co-branding world-renowned ZEISS optics with rifles from a powerhouse like Remington creates better value for the consumer in tough economic times. It also helps grow business for our companies and our dealers which ultimately strengthens the industry."

Customers who purchase any Remington® Model 700TM CDL, CDL SF, BDLTM, XCR, XCR II or XHR and any ZEISS Conquest or Victory riflescope, with the exception of the ZEISS Conquest 3-9x40 # 20 reticle, from authorized Remington and Zeiss dealers in the U.S. between August 1 and December 31, 2011 qualify for the rebate. Customers simply need to fill out a rebate form which can be found at www.zeiss.com/sports or www.remington.com/rebates and mail this in along with both original sales receipts and proof of purchase to receive a $150 American Express Gift Card. All Ultimate Combo rebates must be postmarked by January 14, 2012 and cannot be combined with other rebate promotions.

"We are excited about the partnership with our friends at Remington and look forward to welcoming new customers into the ZEISS and Remington families as a result of this promotion," continued Jensen. "Businesses cannot stand alone and prosper in today's economic times like they can by co-branding, and Zeiss will always welcome smart partnerships that benefit our industry and our customers."

Shannon S. Jackson
Press Relations
(804) 343-3608
About Carl Zeiss
Carl Zeiss is an international group of companies in the optical and optoelectronic industries. The company has representatives in more than 30 countries. Carl Zeiss is a stock corporation which is wholly owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).
The products and services from Carl Zeiss set the standards in the Medical and Research Solutions, Industrial Solutions and Lifestyle Products markets. The ZEISS brand has stood for innovative ideas, precision and quality for more than 165 years. Around 13,000 employees work for Carl Zeiss around the world. During fiscal year 2009/10, they generated revenues of EUR 2.98 billion. As part of the Carl Zeiss Group, Carl Zeiss Sports Optics is responsible for sales, marketing and distribution of its state-of-the-art binoculars, spotting scopes, riflescopes and laser rangefinders throughout the United States and Canada.
For more information, visit: zeiss.com/sports or call 1-800-441-3005.